{"id":9124,"date":"2023-08-01T12:40:44","date_gmt":"2023-08-01T12:40:44","guid":{"rendered":"https:\/\/hawk-tech.io\/?p=9124"},"modified":"2023-08-29T15:03:10","modified_gmt":"2023-08-29T15:03:10","slug":"achats-alimentaires-comment-linflation-a-transforme-les-habitudes-de-consommation-des-francais","status":"publish","type":"post","link":"https:\/\/hawk-tech.io\/fr\/achats-alimentaires-comment-linflation-a-transforme-les-habitudes-de-consommation-des-francais\/","title":{"rendered":"Achats alimentaires : comment l\u2019inflation a transform\u00e9 les habitudes de consommation des Fran\u00e7ais"},"content":{"rendered":"<p style=\"text-align: justify;\">Hawk, acteur fran\u00e7ais leader de la communication digitale omnicanale en Europe, et sp\u00e9cialiste des \u00e9tudes, publie aujourd&rsquo;hui un barom\u00e8tre exclusif<strong>\u00a0r\u00e9v\u00e9lant l\u2019impact du contexte inflationniste sur les habitudes de consommation alimentaire des Fran\u00e7ais.\u00a0<\/strong><\/p>\n<p style=\"text-align: justify;\">Pour cette \u00e9tude, Hawk a interrog\u00e9 <strong>plus de 1000 Fran\u00e7ais <\/strong>par le biais de sa technologie Hawk Surveys.<\/p>\n<p>Un Fran\u00e7ais sur deux confie avoir r\u00e9cemment chang\u00e9 d\u2019enseigne !<\/p>\n<p>&nbsp;<\/p>\n<p><strong>D\u00e9couvrez parmi les r\u00e9sultats de notre \u00e9tude :\u00a0<\/strong><\/p>\n<p>\u2013 Les crit\u00e8res de choix des Fran\u00e7ais en cette p\u00e9riode d&rsquo;inflation (prix, qualit\u00e9&#8230;)<br \/>\n\u2013 Leurs pr\u00e9f\u00e9rences en mati\u00e8re d&rsquo;enseignes alimentaires et leurs motivations pour changer<br \/>\n\u2013 Les diff\u00e9rents profils de consommateurs<\/p>\n<p>&nbsp;<\/p>\n<p><strong>T\u00e9l\u00e9chargez notre infographie ci-dessous :<\/strong><br \/>\n<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js-eu1.hsforms.net\/forms\/embed\/v2.js\"><\/script><br \/>\n<script>\n  hbspt.forms.create({\n    region: \"eu1\",\n    portalId: \"26007972\",\n    formId: \"236f41cb-e4db-48c3-a359-8804d7f2e889\"\n  });\n<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hawk, acteur fran\u00e7ais leader de la communication digitale omnicanale en Europe, et sp\u00e9cialiste des \u00e9tudes, publie aujourd&rsquo;hui un barom\u00e8tre exclusif\u00a0r\u00e9v\u00e9lant l\u2019impact du contexte inflationniste sur les habitudes de consommation alimentaire des Fran\u00e7ais.\u00a0 Pour cette \u00e9tude, Hawk a interrog\u00e9 plus de 1000 Fran\u00e7ais par le biais de sa technologie Hawk Surveys. Un Fran\u00e7ais sur deux confie [&hellip;]<\/p>\n","protected":false},"author":6,"featured_media":9125,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","content-type":"","footnotes":""},"categories":[112],"tags":[],"class_list":["post-9124","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hawk-insights"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Achats alimentaires : comment l\u2019inflation a transform\u00e9 les habitudes de consommation des Fran\u00e7ais - Hawk<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/hawk-tech.io\/fr\/achats-alimentaires-comment-linflation-a-transforme-les-habitudes-de-consommation-des-francais\/\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Achats alimentaires : comment l\u2019inflation a transform\u00e9 les habitudes de consommation des Fran\u00e7ais - Hawk\" \/>\n<meta property=\"og:description\" content=\"Hawk, acteur fran\u00e7ais leader de la communication digitale omnicanale en Europe, et sp\u00e9cialiste des \u00e9tudes, publie aujourd&rsquo;hui un barom\u00e8tre exclusif\u00a0r\u00e9v\u00e9lant l\u2019impact du contexte inflationniste sur les habitudes de consommation alimentaire des Fran\u00e7ais.\u00a0 Pour cette \u00e9tude, Hawk a interrog\u00e9 plus de 1000 Fran\u00e7ais par le biais de sa technologie Hawk Surveys. Un Fran\u00e7ais sur deux confie [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/hawk-tech.io\/fr\/achats-alimentaires-comment-linflation-a-transforme-les-habitudes-de-consommation-des-francais\/\" \/>\n<meta property=\"og:site_name\" content=\"Hawk\" \/>\n<meta property=\"article:published_time\" content=\"2023-08-01T12:40:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-08-29T15:03:10+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/hawk-tech.io\/wp-content\/uploads\/2023\/08\/Visuel-etude-retail-Blog.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"850\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Lucie Marand\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Lucie Marand\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/hawk-tech.io\\\/fr\\\/achats-alimentaires-comment-linflation-a-transforme-les-habitudes-de-consommation-des-francais\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/hawk-tech.io\\\/fr\\\/achats-alimentaires-comment-linflation-a-transforme-les-habitudes-de-consommation-des-francais\\\/\"},\"author\":{\"name\":\"Lucie Marand\",\"@id\":\"https:\\\/\\\/hawk-tech.io\\\/fr\\\/#\\\/schema\\\/person\\\/c24ef62ab2108c472e8c45296446ae16\"},\"headline\":\"Achats alimentaires : comment l\u2019inflation a transform\u00e9 les habitudes de consommation des Fran\u00e7ais\",\"datePublished\":\"2023-08-01T12:40:44+00:00\",\"dateModified\":\"2023-08-29T15:03:10+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/hawk-tech.io\\\/fr\\\/achats-alimentaires-comment-linflation-a-transforme-les-habitudes-de-consommation-des-francais\\\/\"},\"wordCount\":139,\"publisher\":{\"@id\":\"https:\\\/\\\/hawk-tech.io\\\/fr\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/hawk-tech.io\\\/fr\\\/achats-alimentaires-comment-linflation-a-transforme-les-habitudes-de-consommation-des-francais\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/hawk-tech.io\\\/wp-content\\\/uploads\\\/2023\\\/08\\\/Visuel-etude-retail-Blog.png\",\"articleSection\":[\"Insights\"],\"inLanguage\":\"fr-FR\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/hawk-tech.io\\\/fr\\\/achats-alimentaires-comment-linflation-a-transforme-les-habitudes-de-consommation-des-francais\\\/\",\"url\":\"https:\\\/\\\/hawk-tech.io\\\/fr\\\/achats-alimentaires-comment-linflation-a-transforme-les-habitudes-de-consommation-des-francais\\\/\",\"name\":\"Achats alimentaires : comment l\u2019inflation a transform\u00e9 les habitudes de consommation des Fran\u00e7ais - 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