As data transforms targeting and creative strategy in programmatic DOOH, how can we use it to inform and optimise omnichannel campaigns?💡

Shanil Chande, Commercial Director UK at Hawk, discussed with Dom Kozak from JCDecaux UK to share his experiences.

Ready to delve into the array of data integration options available to programmatic DOOH marketers and the benefits they bring?

Listen to the podcast episode on Spotify or Acast.