Since the Covid-19 pandemic and the associated health and economic crises, advertisers have sought to further justify their advertising investments. This is reflected in particular by the need to quantify the effectiveness of media on tangible ROI, be that upper or...

We’ve seen significant changes to the audio market in the past few years with the emergence of new content and consumption behaviours fuelled by the technological advances that digital audio has facilitated. Accelerated by the COVID-19 pandemic, digital audio has...

We’ve seen significant changes to the audio market in the past few years with the emergence of new content and consumption behaviours fuelled by the technological advances that digital audio has facilitated. Accelerated by the COVID-19 pandemic, digital audio has...